Island Global Yachting announces new elements to loyalty program
Island Global Yachting announces exciting new enhancements to its customer loyalty program, the IGY Anchor Club. The program continues to reward captains of yachts over 80 feet, but has been redeveloped to further benefit captains for choosing an IGY destination. A point-accruement system allows the member to redeem points for electronics, fine jewellery, home and outdoor gear, travel opportunities, and products and services for vessels.
Captains gain automatic membership when they dock at any IGY destination or when they register online. The only program of its kind within the yachting industry, the IGY Anchor Club now has a custom website through which captains may register, browse a seemingly endless catalogue, and keep up with the latest captain and crew events.
The new program will see its official launch at the Dockwalk Party for captains and crew during the Miami International Boat Show, on February 18th.