United States

Matterport

<p>In an increasingly digital world, where owners and buyers are busier than ever, many yacht builders and brokers are looking for new innovations that help them reach more clients, faster. One company has come out on top of the demand for accurate, fast and trustworthy digitisation and that business is <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a>, who have come to dominate the market of 3D mapping in an array of industries, including yachting.</p><div class="fr-embedly " data-original-embed="<a href='https://my.matterport.com/show/?m=kCps3Y7d24s' data-card-branding='0' class='embedly-card'></a>" style="height: 482px;"><a href="https://my.matterport.com/show/?m=kCps3Y7d24s" data-card-branding="0" class="embedly-card"></a></div><p><a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a> is the market leader in the creation of what they call digital twins of physical spaces, be that cultural sites, commercial real estate such as shopping malls, private homes, construction sites and now, yachts. With the technology harnessed by <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a>, you can create an authentic and to-scale virtual model of your superyacht, that is so accurate that it can even be used to measure spaces. <img src="https://photo-assets.superyachttimes.com/photo/209801/image/large-2a4e4997870711e75127f76a5a2c70ab.png" data-gid="gid://syiq/Photo/209801">Imagine working as the broker, selling a superyacht in Florida, but your client is in Europe and is unable to visit the marina due to travel or time constraints. By creating a digital twin you can provide your clients with a photorealistic, digital replica, which they can physically navigate through in their own time. The digital twins have been so effective, that brokers are claiming the technology is a valuable sales tool that drives buyers to close a deal more quickly. It is also a vastly more professional option than you or one of your team touring the vessel with a shaky phone camera or via Zoom.</p><p>Then once you have sold a vessel, the owner brings a design team on board who needs to assess the spaces to the exact specifications, <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a>’s Measurement Mode will allow them to precisely measure every aspect of the yacht and customize the furnishings. <img src="https://photo-assets.superyachttimes.com/photo/209802/image/large-879eb73269e61c3d680878885c94332a.jpg" data-gid="gid://syiq/Photo/209802">But how does it work? <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a> offers a variety of options to capture your digital twin, the most basic of which is directly through your very own iOS or Android device. By downloading its technology, you can capture the vessel yourself. <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport’</a>s artificial intelligence engine, Cortex AI, produces a digital twin which is automatically uploaded to the cloud in between two and 12 hours. This means that, should your client be particularly private, there is no need for a camera crew or photographer to board the vessel.<img src="https://photo-assets.superyachttimes.com/photo/209803/image/large-738e518e511aec2d7aae753732fb344e.png" data-gid="gid://syiq/Photo/209803">The second option is to hire a Capture Technician through <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a>’s Capture Services™. With Capture Technicians &nbsp;worldwide , it is easy to locate the right person for the job. Again your 3D twin is produced and uploaded to the cloud, now in higher resolution and professionally created for you within 48 hours.<a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a> also understands that many owners may not wish their yachts to be documented and publicly shared, which is why it has created safeguards to protect your digital twins. This means that you can password protect &nbsp;your digital twin &nbsp;and &nbsp;only share it with those few clients you wish to see.&nbsp;</p><div class="fr-embedly " data-original-embed="<a href='https://my.matterport.com/show/?m=eyhJnV5PTsJ' data-card-branding='0' class='embedly-card'></a>" style="height: 482px;"><a href="https://my.matterport.com/show/?m=eyhJnV5PTsJ" data-card-branding="0" class="embedly-card"></a></div><p>With nearly 13,000 vessels already documented with digital twins in its database, <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a> has a worldwide following. and a mind-boggling portfolio. In fact, the company is now working exclusively with shipyards to document all of its models, including the Taiwanese-based shipyard, Horizon Yachts.&nbsp;</p><p>To find out about its technology can assist you, get in touch with one of the team at <a data-gid="gid://syiq/Company/6508" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="Matterport (Company)">Matterport</a> now at</p>

Matterport digital twins for superyacht sales

SYT takes a closer look at Matterport, the company creating digital twins and changing the sales process.