Netherlands

We Supply Yachts

Founded seven years ago, Dutch company <a data-gid="gid://syiq/Company/4983" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="We Supply Yachts (Company)">We Supply Yachts</a> has been shaking up superyacht provisioning ever since. Led by the Van Gorsel brothers, Joost and Maarten, the company has recently expanded into the Interior and Technical Supplies departments, with its 70-strong team ready to meet the ever-changing demands of clients, wherever they are in the world.&nbsp;Here, we catch a breath with the brothers and discover how they manage to get supplies to some of the world’s most remote areas, the biggest challenges of running a business in 2025, and why foodies should be looking to South Korea for their next culinary adventure. <img src="https://photo-assets.superyachttimes.com/photo/362199/image/large-94f52ec6008f77a3611fe614f812b255.jpeg" data-gid="gid://syiq/Photo/362199">What gap in the market were you trying to fill when you founded&nbsp;<a data-gid="gid://syiq/Company/4983" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="We Supply Yachts (Company)">WSY</a>, and what makes you unique? Maarten: The provisioning approach we introduced in 2018 already filled a gap. But we saw a bigger opportunity: applying that same approach to Interior and Technical Supplies. With our own transport going directly to yachts, we avoided relying on couriers. That gave us full control and speed. Joost: Traditional suppliers are stuck in old systems. We made ourselves a promise early on: we’d only move forward if we could do it 100 percent right, with the right systems, the right people and the right expertise. Once the galley department was exactly how we envisioned it, we expanded, first to Interior, then to Technical Supplies. Every department is led by specialists who never do things halfway. Anyone can deliver an apple or a pear. What sets us apart is how we think, more like a partner than a supplier. We always start with an intake. Based on that, we create a yacht profile so we know exactly what’s needed on board. It’s like a Michelin restaurant, once you’ve been, they remember what you liked and what you didn’t. We also understand how to deliver goods in difficult countries, dealing with paperwork, local rules and customs. Our work goes far beyond logistics. We advise on ingredients and delivery locations. If a yacht has a two-week guest trip, we’ll send ripe bananas for week one and unripe ones for week two so they ripen just in time.<img src="https://photo-assets.superyachttimes.com/photo/362201/image/large-516eeb07e0977a83eef787d5fe126ba2.jpeg" data-gid="gid://syiq/Photo/362201"> Yachts are heading to more remote locations than ever. How do you handle provisioning in those parts of the world? Joost: Yachts are pushing into places like Antarctica, Greenland and Tahiti, and we move with them. Being a global partner means finding solutions where others see limitations. We always start by checking if commercial flights are possible; it's the most cost-effective option. If not, we look into chartered flights and handle local authorities directly. What sets us apart is that we don’t just react, we anticipate. We advise clients on the smartest provisioning locations based on their schedule and timing. Guests don’t want to take a risk and end up with poor quality. After all, when people return from holiday, there are always two questions: ‘How was the weather? ' and ‘What did you eat?’ We can’t control the weather, but we can influence the food. That’s why we sometimes recommend stocking up earlier, in ports where import is easier and quality is higher. Later, at more complex destinations, yachts can top up with fresh produce. Topping up locally with small, frequent purchases helps maintain quality. Sometimes we can’t deliver everything ourselves, and we’re honest about that. We’ll suggest a trusted local partner or share contacts. It’s about helping clients make the best choices and ensuring the journey runs smoothly. <img src="https://photo-assets.superyachttimes.com/photo/362203/image/large-c29bdae750cfe7c18cb672d6b9c43c6c.jpg" data-gid="gid://syiq/Photo/362203">What are the greatest challenges of running a business in 2025?&nbsp;Maarten: The pace is high. Clients want things faster, delivered more smoothly and with more personal service, all at once. Lead times are getting shorter, while in the past, there used to be more room to plan. That’s also driven by the new generation, as many people think everything is instantly available. But what most forget is that true craftsmanship takes time.&nbsp;Creating a high-quality product doesn't happen overnight. We try to anticipate that by building stock and making clear agreements with our suppliers, so they know what to expect and can prepare accordingly. But it can still be challenging to deliver the level of quality clients expect within such a short time frame. Joost: We don’t say yes to everything. We’d rather do something properly or not at all. That’s not about being difficult, it’s about keeping our standards and making sure people know they can rely on us. <img src="https://photo-assets.superyachttimes.com/photo/362204/image/large-41787424274b596f0f99666ec32124fd.jpg" data-gid="gid://syiq/Photo/362204">What's the most exciting product you've been asked to find? Joost: This is my playground! We’ve explored Japan, but South Korea has recently blown us away. The products coming from there — meats, vinegars, dry goods — are incredibly refined. In many ways, they go even further than Japan in terms of quality. The yachting world has long focused on American, Australian and Japanese meats. But in the past year and a half, we’ve seen a shift. There’s a growing demand for grass-fed European options. We dove into what’s possible and found exceptional farms in Italy and Northern Spain. Carima breeds, Rubia Gallega oxen aged 15 to 16 years, offer a fantastic depth of flavour. When chefs serve that to American guests and hear, “Wow, there’s so much flavour in this,” that’s what drives me. We work with suppliers who truly care. Most of our fish is line-caught, and our fruit and vegetables come from small farms.<img src="https://photo-assets.superyachttimes.com/photo/362206/image/large-8ffdcccae59acd128a17b3ecf4b6d483.jpg" data-gid="gid://syiq/Photo/362206">

We Supply Yachts: reshaping global provisioning for superyachts

Discover how Dutch company We Supply Yachts, led by the Van Gorsel brothers, is revolutionising superyacht provisioning. 

From pantry to paradise: Behind the scenes of superyacht provisioning with We Supply Yachts

The superyacht industry may be small to some, but it is filled with a range of experts and professionals from around the world. In this series, we shine a light on some of the specialists working within the different segments of the industry to learn more about what they do for the sector. Under the umbrella of the NEPA Group, Evan Kortmann is the Director of <a data-gid="gid://syiq/Company/5173" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="We Ship Yachts (Company)">WeShipYachts.com</a> - the newly established <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transportation</a> company that has caught our attention.&nbsp;<img src="/uploads/store/photo/52876/image/large-5ce9ea8fcaaf21c3bd088a1204e6bb40.jpg" data-gid="gid://syiq/Photo/52876">The company was established only a few months ago, what made you decide to start a&nbsp;yacht transport&nbsp;company, and how has the market responded?&nbsp; Within the NEPA Group (the mother company to WeShipYachts.com), we leverage on 30 years of experience in <a href="https://www.weshipyachts.com/our-services/marine-transport/" rel="noopener noreferrer" target="_blank" title="">maritime transportation</a> and shipping. We have created teams of specialists to meet the expectations of the yachting industry and fulfil the market demand for multiple services that are time and cost efficient.One of these teams is <a data-gid="gid://syiq/Company/4983" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="We Supply Yachts (Company)">WeSupplyYachts.com</a>, who as high-end provisioners, supply superyachts with the best food, provisions and parts no matter where they are.&nbsp;&nbsp;Another team is <a data-gid="gid://syiq/Company/5173" href="#managed-by-system" rel="noopener noreferrer" target="_blank" title="We Ship Yachts (Company)">WeShipYachts.com</a>, which is an extension of our services and offers a personal approach and a transparent process to ensure our client’s yachts are moved in a safe and highly professional way - no matter where they go.&nbsp;The NEPA Group also has the M Yachts team. M Yachts is a user-friendly online booking platform for fully crewed yachts ready for charter. There are currently over 150 yachts for charter in seven regions on M Yachts.<img src="/uploads/store/photo/52878/image/large-cfc3a2472a80b328d05f236f02719b59.png" data-gid="gid://syiq/Photo/52878">For what reasons would an owner decide to use a&nbsp;yacht transportation&nbsp;company, and not just sail the yacht themselves? Time, safety, money and wear and tear. On a yacht, many destinations take too long to reach or can’t be done without stopping - and the seven seas can be rough and dangerous to sail. A crossing will bring costs in terms of fuel, oil filters, full crew and insurance, so the costs of transporting a yacht are often neutralised by the operational costs of a crossing. Also, the yacht will undergo more wear and tear when travelling on its own.&nbsp;<img src="/uploads/store/photo/52875/image/large-ebc66041a9b630d31f82a92f4ea2637e.jpg" data-gid="gid://syiq/Photo/52875">Tell us more about the market for&nbsp;yacht transport, what sets WeShipYachts.com apart from the other companies? The development of the global economy in the last few years has had a positive effect on recreational boating, the migration of the yachts and the <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transport</a> industry. Through our charter and provisioning services, we have seen an increase in movement between summer and <a href="https://www.weshipyachts.com/yacht-transport/caribbean/" rel="noopener noreferrer" target="_blank" title="">winter regions</a> and a desire to explore new and extreme destinations. People also like to share more, which has a positive effect on our chartering business. These industry insights enable us to be a dedicated and agile <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transport</a> company and provide the right services to our global <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transport</a> clientele.&nbsp;<img src="/uploads/store/photo/52870/image/large-bda8009c95c0acfa078000cad62b505e.jpg" data-gid="gid://syiq/Photo/52870">Having worked for the NEPA Group yourself, which is also the mother company to WeShipYachts.com, what experience do you bring to the company and what have you planned for the next five years? With NEPA we are with a highly motivated team driven by passion. Besides my passion for the industry and being a yachtsman myself, I bring a combination of many years of experience in a competitive retail industry and I worked for Sevenstar, the market leader in <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transport</a>.&nbsp;As a team, we have finalised a plan for the next three years where the dynamics between <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transport</a>, chartering and provisioning will be to achieve one goal: happy customers, no matter where they go.&nbsp;There are many companies who offer&nbsp;yacht transport, but not many who own a ship. What vessels do WeShipYachts.com use? That’s right, there used to be only one <a href="https://www.weshipyachts.com/our-services/yacht-transport/" rel="noopener noreferrer" target="_blank" title="">yacht transport</a> company who owned vessels. WeShipYachts.com has access to their own vessels within the NEPA Group and take advantage of the global partnerships we have established over the last 30 years.&nbsp;

5 Questions with… Evan Kortmann, Director for the new superyacht transport company WeShipYachts.com

With headquarters in the Netherlands and serving clients throughout the world, wesupplyyachts.com understands the unique requirements involved in meeting the provisioning needs of superyachts. The company is led by the Van Gorsel brothers Joost and Maarten, who, based on their years of experience in the yacht supply market offer a fresh approach to ensure that clients always get the best service - with a smile to match. This week, we caught up with Joost van Gorsel to find out more about this new venture and what the company have planned for the future.&nbsp;<img src="/uploads/store/photo/33290/image/large-e897ed4a07dc1cd97b796556692d6391.jpeg" data-gid="gid://syiq/Photo/33290"> Tell me about yourself and your personal journey into the yachting industry.10 years ago, I had the opportunity to do my traineeship at a ship supply company in the Netherlands who were supplying several segments in shipping and yachting. At that stage, yacht provisioning was part of their business, but only a small part. In the years following, it was our goal to grow the yachting business and to gain a market share. That’s what we did and the yachting provision became a mature business discipline within the group. This was based on two elements; a passion for food and making the magic happen in the limited time frame you get in yachting.<img src="/uploads/store/photo/33285/image/large-ae8fa946d7c5c0d4b46d547bd80ce29c.jpg" data-gid="gid://syiq/Photo/33285"> What was it that made you decide to found wesupplyyachts.com?At a certain stage, you look back at your working life to consider what you have done so far and to think about your ambitions for the future. I needed a change but I wasn't clear what form this would take. The plan was to travel first for a few months and I left my job to do so. This was the moment I was contacted by people who have developed multiple businesses in shipping and yachting. They asked me to join wesupplyyachts.com and I answered: “Yes, but only if we can put the passion for food in and build the new 3.0 standard in superyacht supplies”. And that’s how it started. With this new fresh set-up, we use the latest technologies to source the best products, market our services and meet the needs of superyacht crews, no matter where they are.<img src="/uploads/store/photo/33287/image/large-d7f08ca3d59b359ba6c3e1dbf84d4beb.jpg" data-gid="gid://syiq/Photo/33287">How important is the company's Dutch heritage and why?Very important! We share the passion for quality that you know and expect from the Dutch superyacht industry. Our goal is to offer a fresh approach to this industry, ensuring that clients always get the best service, wherever they are. <img src="/uploads/store/photo/33286/image/large-ded80b8a5855446b9a3d5779672c97c8.jpg" data-gid="gid://syiq/Photo/33286"><img src="/uploads/store/photo/33283/image/large-b9e6b4e6542206e463edb7b6322a8a6c.jpg" data-gid="gid://syiq/Photo/33283">What do you think is the unique selling point for wesupplyyachts.com, and what makes you stand out from other yacht provisioning/supply organisations?We have a huge amount of respect for our other colleagues in the market. We all are chasing the same audience and trying to find our way. That said, Wesupplyyachts.com stands out in two disciplines. Firstly, in service: we are a young and agile team which has a fresh approach to the market and aims to surprise the clientele. The organisation is flat, we work from four offices worldwide and everybody within the company knows our clients. Secondly, we stand out in our products: we offer products with a story, passion and emotion. We know where to buy the best products, our clients are assured of both continuity and consistency of supply - which we know is really important. We serve all departments onboard superyachts: Galley, ETO, Engine, Interior and Deck. We work with small grocers and producers who put all of their energy into making an amazing product; we get fish from Japan, vanilla from Madagascar, wild strawberries from France and escargot caviar from the UK and so on. And, of course, being Dutch, we deliver potatoes which are farmed with love. All of this is in one delivery from one of our trucks and delivered straight to your yacht. <img src="/uploads/store/photo/33284/image/large-60ea6b7e7a9874de33bca96374c5472a.jpg" data-gid="gid://syiq/Photo/33284">What do you hope for in the future for wesupplyyachts.com?We hope that our clients see us as a strategic partner and use our knowledge when it comes to the efficient supply of a superyacht. We hope we can educate the crew and provide them with product information, bringing the quality of service to a higher level and surprising them with our deliveries. We are currently launching our company at the MYBA Charter Show in Barcelona and are looking forward to meeting our industry partners there.&nbsp;<a href="http://www.wesupplyyachts.com/" rel="noopener noreferrer" target="_blank" title=""><img src="/uploads/store/photo/33288/image/large-a2599782be1efe16dcb9dc287598ff9c.jpg" data-gid="gid://syiq/Photo/33288"></a>