26° North Yachts, a new yacht sales and charter firm officially launched today according to the firm’s co-founders, Mike Carlson and Nicholas Scherb. The firm represents the finest private sailing and motor yachts available worldwide utilizing a combination of video, social media, web presence, and traditional advertising to bring buyers and sellers together.
“There is a strong need for a modern fresh company in the yacht brokerage industry that capitalizes on today’s technology to better connect buyers and sellers,” said co-founder Mike Carlson. “26 North Yachts fills that need by offering customers a unique transactional practice that offers buyers and sellers a very personalized and secure experience.”
In addition to the selling of yachts, 26° North Yachts will feature a full-charter division for yachts of every size worldwide. “Our goal is to evolve with the environment and to stay ahead of the selling curve,” said co-founder Nicholas Scherb. The company extends their services across the oceans covering every angle from sales to charter.
SuperYacht Times - The State of Yachting 2020
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