The 2013 Australian Superyacht and Marine Export Conference (ASMEX) programme is near completion with its release due to be announced shortly. ASMEX 2013 organisers, the Australian Marine International Export Group (AIMEX) and Superyacht Australia have today announced several of the reputable speakers attending this year’s conference including Ed Slack of IBI, Horizon Yachts founder John Lu, Martin Baum of Pantaenius Yacht Insurance, Erwin Bamps of Gulf Craft, New Zealand Marine CEO Peter Busfield and Bryan Jones from Fairline.
AIMEX and Superyacht Australia have also confirmed that John Lu, Chief Executive of Horizon Yachts will be speaking. With a degree in naval architecture, Lu has grown and expanded Horizon Yachts by consistently focussing on foreign target markets, inclusive of Asia, Europe and Australia. Lu will enlighten delegates with his experiences identifying key measures and tactics when exporting on an international scale. Horizon has plans to move its operations to one major facility at the proposed Southern Star Project, which is likely to begin construction in 2013 and will become the central marine precinct of Kaohsiung – part of the Taiwanese government’s ambitious plan to make this region the superyacht hub of the region, and ultimately the world.
Martin Baum, Managing Director of Pantaenius will be providing an overview of the market from an insurance perspective. Over 40 years of service has seen Pantaenius establish over 70,000 clients on a global scale. Pantaenius view Australia as a growing market for their services and have identified ways in which to utilise Australia’s innovative market strengths.
Erwin Bamps COO of Gulf Craft will again be returning to speak and meet with several contacts having forged strong relationships with some Australian businesses during his attendance at ASMEX last year. Bamps made a significant impact at ASMEX 2012 and will provide an update on the current business environment in the UAE and his perception of the market globally.
The head of sales for Australasia and The Americas at Fairline, Bryan Jones, will be sharing his invaluable expertise to discuss the market from the perspective of a boat builder. Jones will be discussing Fairline’s experiences making inroads into Asia as well as the opportunities that Australian boat builders must grasp to break into established markets in the United Kingdom and Europe.
A close relationship with neighbouring countries is important for Australia to leverage business opportunities. Peter Busfield, CEO of New Zealand Marine will be attending ASMEX 2013 to discuss the two nations synergies and what efforts can be made to drive business to the southern hemisphere.