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Fraser Yachts appoints Hein Velema as director of sales

Business

Fraser Yachts Worldwide (FYW) is very excited to announce the arrival of Hein Velema into the FYW Board of Directors Committee. Hein Velema will be leading the Sales Broker Team as the FYW Sales Director, based in Monaco.

After completing his studies in Economics at the Free University in Amsterdam, Hein built an extremely solid foundation for himself over 10 years working as a Senior Business Consultant before joining Feadship Holland.

During many successful years at Feadship, Hein lead the Board of Directors and was responsible for many activities within Feadship. Coordinating all sales activities, marketing activities worldwide, brand awareness and shared vision to name a few. Hein was not only Director at Feadship but also became the CEO of De Voogt Naval Architects, Feadships design and engineering company. Through his development of the semi custom series F45, and the future concept X-Stream, he realized growth from 70-120 engineers.

In 1996 Hein became a member of the board of HISWA Holland Yachting Group and in 2000 was appointed President of the Group. His solid reputation, has also lead to his appointment as the President of SYBAss (Super Yacht Builders Association), in addition being one of the ‘founding fathers’ with Benetti & Lurssen.

Hein arrives at Fraser Yachts Worldwide with an extremely impressive background within the yachting industry. Carlo Agliardi, President of Fraser Yachts Worldwide states ‘I am excited to welcome Hein Velema to our Board as Sales Director; his reputation speaks for itself. His experience not only in selling so many yachts of top quality but also managing the design company that developed all the engineering of Feadship yachts will be an invaluable asset to all of us and particularly to our brokers. We are now a stronger Company with the vision and the resources to provide our client with an even better service, which is our ultimate goal.’

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