SuperYacht Times logo Yachting intelligence promo small
Yachting Intelligence
Latest news
Advertisement

Heesen Yachts and VistaJet launch joint marketing collaboration

New-Build

Heesen Yachts, a leading manufacturer of high performance motor yachts has launched a joint marketing collaboration with VistaJet, the world’s premier luxury private aviation provider.

Announced at the Abu Dhabi Yacht Show 2010, the non-commercial relationship will enable both companies to capitalise on the synergies that exist between their respective target customers: yacht owners and leasers, and users of business aviation services. The announcement reflects the growing trend in the high-end luxury sector for companies from different sectors but with a shared customer demographic, to work together on joint marketing initiatives to cost-effectively build opportunities and deliver business growth.

Thomas Flohr, founder and chairman of VistaJet and the proud owner of a 42 metre yacht the Nina J, said: “In our second appearance at the Abu Dhabi Yacht Show, we are delighted to be announcing this collaboration with Heesen Yachts and see tremendous value in collaborating with other best-in-breed luxury service providers.”

Fabio Ermetto, director of sales and marketing at Heesen Yachts added: “There is significant overlap between our respective business strategies in that we both strive to deliver luxury service and products to discerning customers. “Our collaboration is a great opportunity for the two companies to leverage each others’ strengths in our respective markets, boosting visibility among high net worth individuals who accept only the best.”

VistaJet, which has the largest fleet of wholly-owned aircraft outside the Americas, offers two distinct flight solutions, tailored to suit individual travellers’ needs. Program is for the more frequent traveler flying 100 hours or more per year, who want guaranteed availability at a simple occupied hourly rate and access to any aircraft in VistaJet’s fleet. On-demand is for the more occasional traveler who still requires a consistent, high quality service on each trip. VistaJet’s business models are built on luxury, simplicity and pricing transparency.

Heesen Yachts
+31 (0)412 66 55 44
[email protected]
www.heesenyachts.nl

VistaJet
+44 (0)1252 526 630
[email protected]
www.vistajet.com

The SuperYacht Times iQ Report

SuperYacht Times - The State of Yachting 2020

Being the intelligence partner for the top shipyards and yacht brokers in the world, we have learned to analyse and track the market in great detail. Each year our leading market report is used by investors, CEOs, owners and other key decision makers to inform themselves on the state of the market and future developments. Find all the information you need on the market, fleet, construction book, ownership nationalities and much more in our report.


#weknow - do you want to know? Buy the report now for only €299!

Advertisement

Follow us

Baglietto yachts for sale (22)

All Baglietto yachts (53)

Featured companies

Advertisement

Related companies