We have seen several new creative yacht concepts come out of the ongoing Covid-19 pandemic, especially during earlier lockdown stages. This period has provided some with much-needed space and the free-thinking liberty that escapes the life of so many on-the-go creatives in the yachting world. Marco Casali Design saw this as an opportunity to connect his brand with some of the most influential names in yachting, offering them each a week of his attention to design their dream yacht. Photo: Marco Casali Design
“The idea behind the Owner 4 a Week (O4W) format was to develop a new design in an online environment where people could follow the process and share their ideas and thoughts. I wanted to realise this concept some time ago, but the Covid crisis really pushed me to finally make it happen.” As a starting point, ‘owners’ joined Casali on Instagram to submit a brief of their ideal yacht where after a mood board was created to pinpoint a design direction. “After we received the go-ahead from the owner, we then started the 3D model development and finalised renderings.”Photo: Marco Casali Design
After some five weeks worth of projects, Casali talks about a highly successful experiment, having connected with potential new clients and gained some new design inspiration and making some friends along the way. “I’ve received so many messages, questions and we even obtained the attention of several new potential owners that we could not imagine to reach.” The project thus far has also proved a valuable team-building exercise for the Marco Casali Design office in Rome. “My entire design studio was involved in the development of O4W, and we set aside some hours in the evening for working together on each project and it was a unique opportunity also for us to focus on something different.”Photo: Marco Casali Design
Week 1 - @theyachtguy
Casali invited yachting influencer Alex Jimenez (@theyachtguy) as the first Owner 4 a Week who was looking for a hyper-modern 75-metre yacht with excellent eco-friendly credentials. Casali applied an explorer look to the exterior and incorporated wind and sun power-generating solutions for added green energy. Alex is terrified of sharks and a big pool was a no-brainer for this fun project. Photo: Marco Casali DesignPhoto: Marco Casali Design
Week 2 - Vader 140
For the second project, Casali worked with luxury connoisseur @gregb.23 to create a high-speed 45-metre open cruiser. “Greg was looking for a mix between the Millenium Falcon and the USS Zumwalt with a top speed of 70 knots,” says Casali. His team worked with engineer Marco Arnaboldi to create something technically feasible and applied a full-glass superstructure that connects the two upper decks. “The final result is clearly something belonging to a different world and we already have two potential owners interested in something similar.”Photo: Marco Casali DesignPhoto: Marco Casali Design
Week 3 - Event Horizon
Photographer Tom van Oossanen joined the project as the third owner and had a 70-metre ice explorer yacht in mind for Casali to create. The yacht is made unique by a panoramic spherical space to be used as an office space and observation deck. A big helicopter pad transforms into a party deck at the stern with a helicopter hangar below. Photo: Marco Casali DesignPhoto: Marco Casali Design
Week 4 - Beach Runner
For this project, Casali was asked to design a luxury fishing explorer. This 45-metre motor yacht comes fully equipped with a helipad, large aft deck to carry smaller fishing craft, a dedicated fishing cockpit at the stern as well as a crow’s nest navigation station for when the lines are tight. Photo: Marco Casali DesignPhoto: Marco Casali Design
Week 5 - Ocean Odyssey
When Casali invited us to take part in his O4W project, we knew exactly what type of yacht we needed. Digital Editor Charl van Rooy envisioned a sleek 110-metre world-explorer that could act as a hub for our operations in just about every environment. Stand-out features include a two-level glass superstructure which hides a high-tech media centre for the whole team and a 180-metre-long running track for guests to stay active. Casali developed a private port concept at the stern where a custom 50-foot tender is standing by in its own floating slip, ready for yacht spotting missions for our media team at a moment’s notice. This area leads up to the main beach club area with a large pool.Photo: Marco Casali DesignPhoto: Marco Casali DesignPhoto: Marco Casali Design
SuperYacht Times - The State of Yachting 2020
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